Samsonite Group, the worldwide leader in travel solutions, declared the opening of its regional office in Dubai to further develop and enforce the brand's market leadership in the GCC.
According to Mr Prashant Vatkar, Vice President-ME Operations, Samsonite, "The Samsonite product range has been present in the GCC market through our distributors for several years and have carved a niche in the market for high quality travel luggage. The new regional office in Dubai further reinforces our position in the GCC and comes at an exciting time for Samsonite as it executes a broad range of global initiatives, reinforcing its position as an elite global luxury lifestyle brand".
Samsonite ME has ten retail outlets in the UAE, placed at major shopping malls in Dubai, Al Ain and Abu Dhabi. We are also looking to expand our reach with additional stores in the UAE and GCC as well as extending our product line in each category in the next few months." Mr Prashant added.
Mr Prashant resumed, "In the ME, we serve the discerning customer in the luxury market category through the Samsonite Black Label range while the innovative, high-quality offering within our time-honored Samsonite brand serves both middle- and upper-market customer segments. "
Samsonite is the worldwide leader in superior travel bags, luggage and accessories, combining notable style with the latest design technology and the maximum attention to quality and endurance.
Thursday, 14 February 2008
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